The client and issue
Elif is a leading supplier of flexible packaging solutions for food, beverage, pet, home and personal care industries. Elif wanted a customised application where their potential clients could individually explore their solutions anytime, anywhere.
The solution proposed and created by MRstudios is the Elif Showroom, a colourful, interactive 3D application showcasing Elif’s sustainable packaging solutions. The Elif Showroom app boasts top quality 3D visuals as well as customised UI elements. Elif’s products are categorised and displayed in four different types of shop fronts in a 3D carousel view. This allows potential clients to easily browse through the different real-life use-cases in an interactive manner.
Clicking on a specific packaging solution opens up a realistic 360-degrees 3D render of the packaging that users can observe in detail. Tapping on the arrow icon then opens up more detailed information of the packaging solution, including material and finishing options.
To make sure that the application can be accessed easily, the Elif Showroom app is web-based, meaning that it is accessible via a simple web link on any device with an internet connection. This allows for a seamless customer experience without the need to download a native app.
For an even more immersive experience, most of the Elif products in the app can be viewed in Augmented Reality (AR) when used on mobile devices. Users can place the selected product in their immediate surroundings and explore it from all angles by physically moving around it. This also serves as an interesting feature at exhibitions.
Test Elif’s showroom yourself below, or click here to access it.